This buttery, serum-light concealer effortlessly glides on skin to camouflage and cover imperfections for 24 hours, while improving the appearance of dark circles with a blend of plumping and hydrating Hyaluronic Acid, Aloe Leaf Extract, Daikon Seed Extract and Squalane. Our waterproof formula diminishes signs of fatigue & imperfections while adding a natural luminosity for a look so naturally flawless…they’ll think you were Born This Way! ​

This oil-free foundation masterfully diffuses the line between makeup and skin. Coverage so undetectable, they'll think you were Born This Way.

Inspired by the beautiful collection of Born This Way Foundation shades, these 16 highly-pigmented, modern nudes range from flattering mattes that were created to enhance your unique and beautiful undertones to sultry metallic, shimmer, and sparkle shades for a sexy radiance so natural, they’ll think you were Born This Way.

Cover, contour, highlight, and retouch with this super perfecting, natural finish concealer/makeup hybrid. The ultimate multi-use formula for a modern and hydrated photo-ready complexion.

Ready, Set, Perfect! Our silky, lightweight, oil-absorbing powder blends effortlessly to set makeup while blurring imperfections for a gorgeous veil of luminosity.

This oil-free, 24-hour matte foundation masterfully diffuses the line between makeup and skin. Our true matte formula stays completely color true while covering imperfections to reveal the all-day, shine-free look of naturally flawless skin. Lightweight wear and coverage so undetectable, they’ll think you were Born This Way.